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It’s Always The Quiet Ones
Sky Originals
The ‘Sweet but Deadly’ campaign juxtaposes her gentle exterior with the unhinged killer lying dormant within.
At Waterloo Station, a Sweetpea themed kiosk drew passers by in with sweets and flowers before revealing a darker side. An in world local gazette extended the story with articles, spoof ads and hidden clues for fans to discover.
My Role: Creative Director, Art Director
Photography: Simon Emmett
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